Tzar Studios is a contemporary unisex brand birthed in 2014 from an ineffable love for prints and inspired by the ethos of the metrosexual man. For Menswear, Tzar challenges the conventional approach, creating unique items that embodies the purpose of form and functionality. With women’s wear, the narrative is one of sophisticated minimalism with elements of resplendence . The tenet of the brand reads thus: Fashion needs to be primarily functional but also bear a mode that reflects individuality and the state of mind. Chukwuma Ian Audifferen is the art director. Born in Lagos Nigeria, he studied at the University of Lagos where he obtained a Bachelor of Science degree in Microbiology.Ian is an avid traveller and also a lifestyle / fine art photographer.